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After the Sale?
Your continued involvement means that you care and your buyer continues
to buy.
You know how many homebuyers upgrade, extend, and expand their
homes. Entertainment centers and appliances need upgrading. Pools
and landscaping needs will change. Being a part of future decisions
means participating as a partner with your customers. Your buyer
needs to think of you as a source of ongoing solutions, even if
you refer some business elsewhere.
Community
After the initial sale, the Homebuilder stays connected with the
Homebuyer, developing a relationship that keeps the builder close
to the buyer. Contact takes the form of warranty and maintenance
reminders and scheduling, chat rooms, bulletin boards, resource
location, and recommendations, differentiating you from other homebuilders.
Your website becomes a resource for "The Community" and
referrals and continuing involvement result in repeat sales.
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